# HubSpot AEO vs OnlyAEO: Is a $50 Tracker Inside Your CRM Enough, or Do You Need the Content Created Too?

> HubSpot AEO (Beta) costs $50 a month, or $45 billed annually, per brand and tracks ChatGPT, Gemini and Perplexity. OnlyAEO tracks AI answers and creates the content to change them. Prices checked 30 October 2026.

URL: https://onlyaeo.com/compare/onlyaeo-vs-hubspot-aeo · Published: 2026-10-30 · Author: Tejas Patil

OnlyAEO publishes this page and OnlyAEO is our product. Prices were checked on each vendor's own pricing page on 30 October 2026.

- **HubSpot AEO is a low-cost AI visibility tracker, now in Beta.** It tracks your brand in ChatGPT, Gemini and Perplexity and gives prioritised recommendations. It is sold on its own or included in Marketing Hub Professional and Enterprise.
- **OnlyAEO is an AEO platform that also creates the content.** It tracks AI answers and produces fact-checked articles, YouTube videos and, on the Authority plan, mentions on other sites. Run it yourself, or our team runs it for you.
- **Price.** HubSpot AEO costs $50 a month, or $45 a month billed annually, per brand, plus tax, on its [product page](https://www.hubspot.com/products/aeo). OnlyAEO has no public price yet: price on a short call.
- **Choose HubSpot AEO** if you already run on HubSpot, want a cheap start and have people to act on the recommendations.
- **Choose OnlyAEO** if you want the content written, checked and published for you, or you need Indian languages.

## What is HubSpot AEO?

HubSpot AEO is HubSpot's answer engine optimisation tool. HubSpot labels it "AEO (Beta)" in its navigation and help docs, so features and limits may still change.

What its [product page](https://www.hubspot.com/products/aeo) lists:

- **Tracking.** Your brand's visibility across ChatGPT, Gemini and Perplexity.
- **Prompt tracking and suggestions.** It includes 25 prompts, and you can buy more.
- **Competitor share of voice.** How often competitors are named compared with you.
- **Sentiment.** Brand sentiment scored from -100 to +100.
- **Citation analysis.** Which domains and pages AI answers reference.
- **Recommendations.** Prioritised actions on what to create, update or fix.

HubSpot's help article on [setting up AEO](https://knowledge.hubspot.com/seo/set-up-and-analyze-ai-visibility) says it runs tracked prompts daily. The standalone plan, the free trial and Marketing Hub Professional allow 25 prompts and 2,500 answers a month. Marketing Hub Enterprise allows 50 prompts and 5,000 answers.

HubSpot's [settings article](https://knowledge.hubspot.com/seo/manage-aeo-settings) describes an opt-in AEO Multi-Engine beta. Its premium engines add Claude, Google AI Mode and Google AI Overviews, and running six engines uses twice as many answers per prompt.

Standalone HubSpot AEO needs no other HubSpot subscription. Inside [Marketing Hub](https://www.hubspot.com/products/marketing/aeo), it uses your CRM data to suggest prompts and shape recommendations. From a blog recommendation, one click generates a draft in your brand voice. HubSpot's product page says content creation tools are part of Marketing Hub Pro and Enterprise, not the standalone tool.

HubSpot also has two free tools: AEO Grader, a one-time snapshot across ChatGPT, Perplexity and Gemini, and AI Search Sensor, which tracks industry trends but not your brand.

## What is OnlyAEO?

OnlyAEO is an AEO platform. It finds the questions buyers ask AI, tracks which brands the answers name and which sources they cite, and creates the content that answers those questions.

There are two ways to use it. Your team runs the platform, or our team runs it for you on a managed plan.

What it creates:

- **Articles on your site.** Answer-first and fact-checked, written in your voice and published in your site's design. We publish to Framer, WordPress, Webflow or any other CMS.
- **YouTube videos.** Planned, scripted and packaged every month, because AI reads YouTube too.
- **Mentions on other sites (Authority plan).** Third-party articles, reviews, listings and directories that AI already reads.
- **Other languages.** English plus Hindi, Kannada, Tamil, Telugu, Marathi, Bengali and other Indian and global languages.

Every piece is written from a Context Graph, one record of your company. It then passes five checks: facts against sources, your voice, links tested, an independent quality score of 85 or higher, and your approval. By default, nothing goes live until you approve it.

The platform tracks ChatGPT, Claude, Gemini, DeepSeek and Grok. LLM Attribution logs 170+ AI crawlers and AI-referred visits. More is on [how it works](/how-it-works).

## How much do HubSpot AEO and OnlyAEO cost?

HubSpot publishes a price for standalone AEO; OnlyAEO does not yet. These rows were checked on [HubSpot's AEO page](https://www.hubspot.com/products/aeo) on 30 October 2026.

| Plan | Monthly price | Billed annually | Prompts | AI engines | Source |
|---|---|---|---|---|---|
| HubSpot AEO (Beta), standalone | $50/mo per brand, USD plus tax | $45/mo | 25 included; more can be bought | ChatGPT, Gemini, Perplexity | [hubspot.com/products/aeo](https://www.hubspot.com/products/aeo) |
| HubSpot AEO free trial | Free, no credit card | | 25 | ChatGPT, Gemini, Perplexity | [hubspot.com/products/aeo](https://www.hubspot.com/products/aeo) |
| Marketing Hub Professional or Enterprise | AEO included; Marketing Hub priced separately | | 25 (Pro) or 50 (Enterprise) a day | Same 3; more in the Multi-Engine beta | [knowledge.hubspot.com](https://knowledge.hubspot.com/seo/set-up-and-analyze-ai-visibility) |
| OnlyAEO | Price on a short call | | Scoped to your buyer questions | Tracks 5: ChatGPT, Claude, Gemini, DeepSeek and Grok | [onlyaeo.com/pricing](/pricing) |

Each extra brand is a separate $50 a month instance. HubSpot's product page does not state the trial's length. Prices change, so confirm them on the vendor's page before you buy.

## HubSpot AEO vs OnlyAEO, feature by feature

| Capability | HubSpot AEO | OnlyAEO |
|---|---|---|
| **Product stage** | Beta | In use with clients (see results below) |
| **Engines tracked** | ChatGPT, Gemini, Perplexity; Claude, AI Mode and AI Overviews in an opt-in beta | ChatGPT, Claude, Gemini, DeepSeek, Grok |
| **Prompts** | 25 on standalone, 50 on Marketing Hub Enterprise | Scoped to your buyer questions on the call |
| **How often prompts run** | Daily | Once, daily, weekly, fortnightly, monthly or quarterly |
| **Citation and competitor tracking** | Yes | Yes, with a ranked list of cited sites that leave you out |
| **CRM data in recommendations** | Yes, inside Marketing Hub | Not a CRM; works from the Context Graph |
| **New articles on your site** | Blog drafts in Marketing Hub Pro and Enterprise; not in standalone AEO | Yes, answer-first articles on any CMS |
| **YouTube videos** | Not in AEO | Yes, planned, scripted and packaged monthly |
| **Mentions on other sites** | Recommendations only | Yes, on the Authority plan |
| **Fact-checking before publishing** | Not described | Five checks, ending in your approval |
| **Indian languages** | None named | Hindi, Kannada, Tamil, Telugu, Marathi, Bengali and more |
| **AI crawler logs** | Not described on the AEO page | Yes, 170+ AI crawlers and AI-referred visits |
| **Who runs it** | Your team | Your team, or ours |

HubSpot AEO wins on price, Perplexity tracking, sentiment scoring, a free trial and CRM context. OnlyAEO wins on creating the content, video, third-party mentions, fact-checking, Indian languages and having a team that can run the work.

## Where HubSpot AEO is the better choice

- **You already run on HubSpot.** If you have Marketing Hub Professional or Enterprise, AEO is already included. Start there before buying anything else.
- **Budget is tight.** At $50 a month, or $45 billed annually, it is one of the cheapest trackers we have seen on a vendor's own page.
- **You want Perplexity tracked.** HubSpot AEO tracks Perplexity by default. Our platform does not track it.
- **You want to try before you pay.** The free trial covers 25 prompts with no card. AEO Grader gives a free one-time snapshot.
- **You want recommendations shaped by your CRM.** Inside Marketing Hub, prompt ideas and recommendations draw on your CRM data.
- **Your team has writers.** If people can act on recommendations each week, HubSpot gives them a clear list.

## Where OnlyAEO is the better choice

- **Nobody has time to act on recommendations.** Our team can run the platform and create the work, and you approve each piece.
- **You need more than blog drafts.** We publish answer-first articles, make YouTube videos and, on the Authority plan, earn mentions on other sites.
- **You are not on HubSpot's CMS.** We publish to Framer, WordPress, Webflow or any other CMS.
- **You sell in Indian languages.** We write in Hindi, Kannada, Tamil, Telugu, Marathi, Bengali and more, with the same checks as English.
- **Accuracy is the worry.** Every claim is checked against a source, and a separate scorer has to rate each piece 85 or higher before it reaches you.
- **You want Claude, DeepSeek and Grok tracked without a beta.** Our platform tracks all three as standard.

## What OnlyAEO does not do (yet)

- **No public self-serve price.** You get a price on a short call. HubSpot AEO lists $50 a month.
- **No free plan or trial.** We offer a free AI visibility audit instead.
- **Fewer tracked engines than some tools.** Our platform tracks 5 engines and does not track Perplexity.
- **Not a CRM or marketing suite.** If you want AI visibility inside the same system as your contacts and campaigns, HubSpot has that and we do not.
- **A younger company.** We have fewer third-party reviews than older tools.
- **You may not need us.** If you only want tracking and have an in-house content team, HubSpot AEO may be enough.

## Can you use HubSpot AEO and OnlyAEO together?

Yes. HubSpot AEO can keep tracking inside your CRM, and our content engine imports reports from any AI visibility tool. It reads Excel, CSV, PDF, Word, Markdown, HTML or plain text, or a share link. The gaps become our brief, and HubSpot's next readings show whether the work moved anything.

## What results has OnlyAEO produced?

- **[FastTrackr AI](/case-studies/fasttrackr-ai).** It went from 0.1% to 26.7% AI visibility, and from #338 to #3 of 458 wealth-tech brands, in about 100 days (February to May 2026). Its site, fasttrackr.ai, became the #4 most-cited source in May and #2 by 26 August 2026.
- **[New York edibles retailer](/case-studies/new-york-edibles-retailer).** It went from 1.5% to 25% AI visibility.

These are past results, not a forecast. We do not guarantee rankings or citations, and first measurable results usually take at least 60 days.

## Verdict

- **Already on Marketing Hub Pro or Enterprise:** use the AEO tracking you have first.
- **Small budget, writers on staff:** HubSpot AEO standalone at $50 a month.
- **No time to create content, or need Indian languages:** OnlyAEO, run by our team.
- **Want both:** keep HubSpot AEO for tracking and let OnlyAEO create the content.

## More questions about HubSpot AEO and OnlyAEO

### How much does HubSpot AEO cost in 2026?

HubSpot's AEO page listed standalone AEO at $50 a month per brand, or $45 a month billed annually, in USD plus tax, when we checked on 30 October 2026. It is also included in Marketing Hub Professional and Enterprise. OnlyAEO has no public price yet; you get one on a short call.

### Is HubSpot AEO still in Beta?

Yes. HubSpot labels it AEO (Beta) on its product page and in its help docs as of 30 October 2026. Features, engines and limits may change, so check HubSpot's pages before you buy.

### Does HubSpot AEO write content?

Not on its own. Standalone AEO gives recommendations. Inside Marketing Hub Professional and Enterprise, a blog recommendation can generate a draft in your brand voice, and your team edits and publishes it.

### Does OnlyAEO's platform track Perplexity?

No. The platform tracks ChatGPT, Claude, Gemini, DeepSeek and Grok. HubSpot AEO tracks Perplexity. The content we create is meant to help across all major assistants, Perplexity included, but we do not report Perplexity numbers.

### Do I need HubSpot to use OnlyAEO?

No. OnlyAEO works with any CMS, including Framer, WordPress and Webflow. You can run the platform yourself, or our team runs it for you.

## Sources and method

We read each page below on 30 October 2026. We did not sign up for a trial.

- HubSpot AEO product and pricing: [hubspot.com/products/aeo](https://www.hubspot.com/products/aeo)
- AEO in Marketing Hub: [hubspot.com/products/marketing/aeo](https://www.hubspot.com/products/marketing/aeo)
- Set up and analyze AEO: [knowledge.hubspot.com](https://knowledge.hubspot.com/seo/set-up-and-analyze-ai-visibility)
- Manage AEO settings: [knowledge.hubspot.com](https://knowledge.hubspot.com/seo/manage-aeo-settings)

## Corrections

No corrections yet. Spot an error? Tell us through [our contact form](https://onlyaeo.com/#contact) and we will fix it.
