AI answers cite videos.
Google’s AI answers and other assistants show YouTube videos next to web pages when a question is easier to answer on screen.

AI answers draw on YouTube. We plan, script and deliver video series for your brand, then publish every episode on YouTube and on your site, so each one can be cited in both places.
How much does a fractional CMO cost?
Most charge a monthly retainer, and the range depends on hours and stage. Northstar Growth breaks it down in this video:
Most brands answer buyer questions in text only. Video is the other half of the answer.
Google’s AI answers and other assistants show YouTube videos next to web pages when a question is easier to answer on screen.
For considered purchases, people look for comparisons, walkthroughs and honest reviews on YouTube before they shortlist.
A page and a video that answer the same question give AI two of your sources to quote, on two platforms you own.
Planned, scripted and delivered by our team, on the same research as your pages.
Episodes come from the same research as your pages: what buyers ask ChatGPT, what Google suggests and what your Search Console shows. One question per episode, grouped into a series people can binge.
One question per episode.
ExampleThe answer comes in the first seconds, then the detail. Every number on screen comes from the evidence table, the script is checked against your voice and rules, and you approve it before anything is made.
Checked before it’s filmed.
ExampleYou get a finished episode, ready to publish, with a title written around the question, a description with sources, chapters, captions and a thumbnail in your brand style.
Ready to publish, not a rough cut.
ExampleEach episode goes on your YouTube channel and onto the matching page of your site, next to the same answer in text. AI can cite either one, and both point to you.
Two sources. One answer.
ExampleVisibility tools tell you where you’re missing. Video agencies make videos. We do both, on the same research.
Why does YouTube matter for AEO and GEO?
AI answers don’t only quote web pages. Google’s AI answers and other assistants also show YouTube videos when a question is easier to answer on screen. A video that answers your buyer’s question gives AI one more source of yours to cite, on a platform it already trusts.

In a 30-minute call we look at the questions your buyers ask AI, show you which ones are answered with video today, and sketch the first series with you.
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